Build CTV into your platform.
Vibe's API gives your product access to 120M+ US households on premium streaming TV.
Run campaigns for clients
Provision advertiser accounts and run CTV campaigns on their behalf without them ever logging into Vibe. No manual handoffs.
Activate your audience data on TV
Push first-party segments (HEM, IP, CTV IFAs) directly into Vibe targeting. Continuous sync. No manual exports. Your high-intent signals reach viewers on Hulu, ESPN+, Tubi, and 500+ other channels.
Close the attribution loop
Pull 25+ performance metrics into your dashboard. Break down delivery by channel, geography, demographics, and device. Connect TV impressions to purchases, installs, phone calls, and website visits.
Publish an App
in our marketplace
Self-serve API access
No form, no contract. Start building against the Vibe API the moment you sign up.
Co-marketing for strong integration fits
When your integration delivers real value, we promote it alongside you.
Distribution to Vibe's entire advertiser base
Get your app in front of every advertiser on Vibe, from day one.
Ready to publish your app?
The CTV platform your clients
will thank you for
Targeting as precise as Meta
Identity Intelligence layers CRM data, intent signals, and lookalike modeling across 120M+ profiles. Reach specific job titles, named accounts, or high-value customer lookalikes on Hulu, Disney+, ESPN, and more.
Measurement your clients trust
Native integrations with Northbeam, Triple Whale, AppsFlyer, and Haus. Incrementality testing built in. Show clients exactly how CTV lifted performance across every channel in the stack.
Premium Inventory
Access 120M+ households across 500+ premium apps and channels—from Tubi to Roku to DirectTv.
Partners in action
“These kinds of reads build trust between marketing and finance — it's what allows organizations to move faster and scale confidently.”
“It's been really awesome working with the Vibe team. Not only have they been a great partner on the integration side — the team in general is just really freaking cool.”
“For a long time, the challenge with CTV was measurement. But now, thanks to this partnership, that's no longer an issue — it's actually a strength.”
Frequently asked questions
Can't find the answer you're looking for?
Checkout out our Help Center.
- What's the difference between Embed and Marketplace?
- Embed means Vibe runs invisibly inside your platform — your clients never know it's there. Marketplace means you publish an app that Vibe's advertisers can install directly.
- Do I need a contract to start building?
- No. Marketplace apps start with self-serve API access at developers.vibe.co. No form, no contract.
- What inventory does Vibe access?
- Tubi, Hulu, Peacock, ESPN+, Pluto TV, and thousands of other streaming environments — all in a single buy.
- How does attribution work?
- Vibe connects TV impressions to purchases, phone calls, app installs, and website visits across every connected device. Cross-device incrementality is built in.
- What formats does the Creatives API support?
- VAST 2.0/3.0 and standard video formats, including third-party tracking pixels.
Ready to add CTV
to your platform?
Self-serve API access. Publish a Marketplace app and reach Vibe's entire advertiser base.